As a marketer and distributor of brand-name over-the-counter healthcare and household cleaning products throughout the U.S., Canada, Australia, and other international markets, Tarrytown, NY-based Prestige Brands appreciates the significance of package design-and redesign. Sometimes package design must do the heavy lifting in terms of addressing consumer perceptions.
https://www.packworld.com/article/package-design/redesign/dermarest-refreshes-psoriasis-packaging
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